A Bedford Borough councillor has urged people to think carefully about the dangers of jumping into the River Great Ouse in Great Barford during the hot weather.
The warning comes as emergency services and water safety organisations continue to stress the dangers of swimming or diving into rivers, particularly during periods of high temperatures when people seek relief from the heat.
Councillor Martin-Moran-Bryant said jumping into open water, especially from bridges or other elevated structures, can have devastating consequences.
She said: "Summer should be a time for young people to enjoy themselves safely, but it's important to recognise that rivers can be unpredictable and dangerous. What may appear to be harmless fun can quickly turn into a life-threatening situation."
The councillor is encouraging families and friends to discuss water safety and is reminding people to take notice of warning signs, which are in place to protect lives.
She is also calling on visitors to treat Great Barford and other popular beauty spots across Bedford Borough with respect.
While the area's riversides, parks and green spaces attract visitors from across the region, concerns have been raised about littering, inconsiderate parking and anti-social behaviour.
Councillor Martin-Moran-Bryant said the vast majority of visitors behave responsibly, but the actions of a small minority can have a significant impact on local communities.
She is working alongside Bedford Borough Council's Community Safety and Highways teams, Great Barford Parish Council and other partners to tackle nuisance behaviour, improve safety and help ensure the borough's riverside locations remain clean, welcoming and enjoyable for everyone.

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